What is Mind Authority?
Mind Authority exists to fill the gap that exists in today’s sales training and executive coaching. While there are many great trainers, ideas and sales/life success techniques available in the market, a foundational understanding as to why the techniques work is missing. That’s why, after you attend a seemingly powerful seminar and you attempt to use the techniques you just learned, you probably experience inconsistent results.
When you know how the human mind works, you’ll then understand how best to use the techniques for consistent results. Ninety-five percent of all decisions are made at an unconscious level. So it truly is your mind that has all the authority. Mind Authority, with its keen understanding of how the mind works and how people process information, provides clients with a significant advantage in their ability to move people to a desired action.
Mind Authority provides techniques you can use immediately with a comprehensive understanding of why the human mind responds to them, giving you increased authority in your daily sales pursuits. To put it simply, Mind Authority takes clients and students to the core of prospect and personal thinking so they can achieve faster and easier sales conversions and significantly improve personal performance.
By bottling up the experience obtained from unconscious persuasion, influence and human effectiveness research, Mind Authority has created a revolutionary persuasion technology, NeuroPersuasion®, that can help you perform at the levels now required for success in business and life.
After training thousands of clients, Mind Authority is demystifying the science of hypnosis, elevating the training and techniques of this mind science from the stigma of the carnival to the prominence of the boardroom. The science that NeuroPersuasion® is built upon is endorsed by leading universities like Harvard and Yale as well as prominent medical governing bodies such as the American Medical Association and the American Psychiatric Association.
Discover why we’re the obvious choice for increased sales and peak performance.
Have you noticed just how much people like to talk about themselves? A popular country song said it well, “I wanna talk about me, I wanna talk about I, wanna talk about number one of my me my…” People love to talk about who they are. It’s been said that the most powerful words to be spoken are those of “I AM.” In fact, spiritual leaders and philosophers have pondered for eons the greatest quest and question… “who am I?” An understanding of who “I am” is an open door to understanding the self as it is and is not. That’s why if you look carefully, you’ll see the words I AM at the core of the Mind Authority logo. Turn it upside down, and they’re still there.
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The logo is in harmony with the mandate of Mind Authority. You’ll get comprehensive training on the core of human thinking… helping you to better understand how you think and process who you are, as well as how your prospect thinks and processes who they are.
Discover why we’re the obvious choice for increased sales and peak performance.
If you’re wanting to take your sales and performance to the next level then let America’s “Mind Expert,” Jim Fortin, help you! Jim is on a passionate mission to help selling professionals take both their sales and personal performance to a higher level. For almost 20 years, Jim has helped countless people, training them in the areas of sales influence, human effectiveness and NeuroPersuasion®.
Jim earned his undergraduate degrees in psychology and political science from Texas Lutheran University in 1985. Since 1992, he has worked with the Peak Performance Corporation in Atlanta and Dallas. Jim led an exclusive and successful coaching practice in NYC from 1998 to 2001, advising the highest echelon of business, celebrity and politics. In 2001, Jim founded Mind Authority and he travels the country speaking to sales, marketing and advertising professionals from many industries, but specifically real estate and mortgage.
In 2005, Jim was hand-selected to be the national spokesperson for The Learning Annex Speaker’s Academy, based in New York City. Jim was “Guru to the Gurus,” sharing the speaking roster with Donald Trump, Tony Robbins, George Foreman, Robert Kiyosaki, Dr. Phil, Suze Orman and Marshall Sylver, in addition to hundreds of other national experts.
Jim is a certified Master Practitioner of Neuro-Linguistic Programming (NLP) and a certified Master Hypnotist. Using advanced hypnotic language patterns and social science, Jim has merged both areas of expertise into a new and highly effective persuasion technology called NeuroPersuasion®. These persuasive techniques can help you shorten your selling cycles and significantly improve your closing ratio – fast.
Jim is the author of “The Owner’s Manual No One Gave You!” and the creator of the innovative Zero Effort training system including the “Zero Effort Selling” and “Zero Effort Performance” training programs.
Discover why we’re the obvious choice for increased sales and peak performance.





